Welcome to the course module for the BUS 404
(Strategic Management) course!
Please find information about the course below:
1. Assigned Class Textbook: A link to a soft copy of the assigned textbook, for this course can be found HERE
2. Course Outline: We will be covering the following topics:
What Strategy Is and What It Is Not (Chpt 1)
An Overview of the Strategic Management Process
Analysis of Objective Items
Corporate Governance (Chpt 2
Corporate Social Responsibility (Chpt 3)
The External Environment (Chpt 4)
The Internal Environment (Chpt 5)
Strategy Formulation & Choice (Chpts 6 & 8)
Strategy Implementation & Control (Chpts 9 & 11)
3. Topic Portals & Preparing for Class: Each of the topics listed above have a dedicated and password-protected topic web-page that can be assessed via the weekly courses links right after this curriculum section. Passwords to these topic web-pages will be presented to you in advance.
Each topic web-page has 5 sections: Video Lecture, Concept Quiz, Assigned Class Cases, Case Preparation/ Discussion Questions and Final Group Core Case Analysis.
To prepare for class, students are required to (a) Read the assigned chapter for the week and its accompanying PowerPoint slide, (b) Watch the video lecture for the topic, (c) Complete the concept quiz for the topic, (d) Read the assigned class case and (d) Attempt the case preparation questions in preparation for an in-class pasture and discussion of the assigned case for that topic.
Also Note: A link to the PowerPoint Slides accompanying the assigned text book as well as other strategy materials for optional readings can be found on the general materials page HERE. (The materials page requires a password which I will pass along in class)
4. Grading System: The grading system for the course is as follows:
(a) Midterm Examinations: 30%
(b) Weekly Case Preparation Questions: 9% (1.5 x 6)
(c) Weekly Concept Quizzes: 9% (1.5 x 6)
(d) Main Quizzes (2): 12% (6 x 2)
(e) Core Case Analysis (Group): 10%
(f) Final Examination: 30%
4b) More Information about the Core Case Analysis
The Core Case Analysis is a Texbook or Harvard Business Review case assigned to each group (the same groups previously generated for the simulation experience). To see which case has been assigned to your group, please see the list HERE.
You are required to attend to the Core Case assigned to your group every week. In other words after each weekly chapter reading, you are required to analyze the part of the case that corresponds to the topic of the chapter for that week and submit your analysis of only that specific section of the case at the end of the week. Typically every Saturday by midnight (11: 59 PM).
Dealing with the Core Case
Before attempting the Core Case please do the following first.
(i) Read Chapter 12 of the assigned textbook (Suggestions for Case Analysis) (Pg 364)
(ii) Study the Strategic Audit Guide for analysis structure (Pg 34) & methodology (380-382)
(iii) Use the Strategic Audit Worksheet as a quick reference on structure (Pg 374)
(iv) Examine the sample 'Student -Written Strategic Audit' for more on analysis & structure
(Pgs 383-389)
Although you can find the documents mentioned above on the pages of the textbook, for quick access to the full PDF versions of the documents, click on the appropriate thumbnails below:
4c) More Information about the Weekly Concept Quizzes
The weekly concept quizzes are graded stand-alone, chapter-specific, weekly activities aimed at testing conceptual knowledge of the content of the week's topic. These will typically test the most salient learning objectives in each chapter, and may take the form of either multiple choice or essay type questions AND/OR short textual or video case analysis with concept-based questions to be answered (not related to the core case).
4d) More Information about the Weekly Case Preparation Questions
The weekly case preparation questions are graded stand-alone, case-specific, weekly discussion questions aimed at testing your recognition and understanding of how chapter-specific concepts manifest in real business practice. These will typically take the form of graded multiple choice questions (not related to the core case). Students are required to read the assigned weekly cases before class and answer the assigned case preparation questions.
4e) More Information about the Two Main Quizzes
There will only be two quizzes throughout the duration of the course: one before the midterm exams and the other right before the final exams. They will be multiple choice in nature, last for 50minutes and held online at a specific time I will personally announce in the quizzes section on this page. At the stipulated time, everyone must access the quiz or they will lose the opportunity to complete the quiz after the stipulated time has elapsed.
This is all of the information you will need to successfully follow and complete the course this semester. We begin with an introductory session followed by Chapter 2 (Corporate Governance).
Remember that I can be reached by email: lawrenceemeagwali@gau.edu.tr
Good luck!